WW (formerly Weight Watchers) has solidified a position as a leading brand since the 1960s. For decades, the magazine has applied the latest in health science and dietetics to inspire readers to make healthy decisions and manage their weight.
Over time, the aspirations of readers have changed, so together with WW, we’ve produced a new-look magazine designed to be relevant to the times in which we live, and the ways in which Australians approach their holistic health.
No matter the reader’s goal — whether it be to lose weight, eat healthier, move more, develop a more positive mindset, or all of the above — the magazine brings to life the brand’s science-based approach to leading a healthy lifestyle, as well as providing the audience with shared experience, and the tools they can use put into effect to reach their goal. What’s more — 70% of WW readers try a new type of food when they see it in the magazine.
112 pages, 12 issues a year
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