Fergus Stoddart
This is a post by Fergus Stoddart

You better take a seat on a comfy sofa (we recommend one from Freedom), we’ve got some exciting news to share!

We’re thrilled to announce that Edge has been given the opportunity to handle digital and social content strategy and production for major Australian furniture and homewares retailer, Freedom.

The Freedom win builds on our unique proposition of fusing advertising, content and media for retail brands, including Mitre 10, Dymocks, Jaycar, Gloria Jean’s and Donut King.

New content is already in development, and will roll out over the coming months, including an exciting seasonal project for Freedom’s autumn/winter campaign.

David Stretch, our Managing Director says Freedom is a much-loved brand, with a great story to tell. “It is refreshing to see retailers embrace the power of well-timed inspirational content to accompany promotional messaging”. 

To read the full press release, click here.