“If you are not changing faster than the world around you, you are going backwards. It’s time to close the doors!” After 10 years at the heart of this industry, first in custom publishing and now content marketing, Fergus is fascinated by the change it is going through. His passion lies in the commercials behind each project: how Edge can drive a profitable return for its clients and leverage the owned media it creates via sponsorship and partnerships. Fergus is the co-author of ADMA’s Content Marketing white paper and his views on content marketing have been extensively published by B&T, BRW, AdNews and Mumbrella. He has enjoyed speaking at conferences and business forums, such as ad:tech Sydney, Online Retailer Conference, B&T MAD Week and the CMO Summit, and driving the content agenda.
Who would play you in a film? Harrison Ford in Indiana Jones, obviously.
If you were planning a music festival, who – dead or alive – would be your headliner? AC/DC.
You're given an airplane ticket to anywhere in the world – where do you choose to go? It would be a helicopter to the top of the Rockies. Fresh air, powder, adrenaline and spills.
What's your favourite memory? Sailing holidays as a kid. Endless adventures, new destinations every day and eating under the stars every night.
Who is your inspiration? Wilfred Stoddart: Legend wholesale grocer, humble leader, great dad and a constant source of fun.
You're on a desert island – what album have you brought with you? Now 1,2,3,4,5,6,7,8,9..
What would be your death-row dinner? Chips and gravy.
Why Edge? The opportunity to change an industry with some of the most talented people I've ever met.
Edge Sydney is looking for a client facing Project Manager (a unique hybrid of Project Management & Account Management) to manage key Accounts.
We are looking for someone with content & print experience, who understands what makes a great social content, video, digital production and knows print.
A confident individual who can work closely with the client and agency team (covering account management, strategy, editorial...
Senior Project Manager- Melbourne
Edge Melbourne is looking for a client facing Project Manager (a unique hybrid of Project Management & Account Management) to manage key Melbourne Accounts.
We are looking for someone with strong publishing and content experience, who understands what makes a great magazine, excellent digital production and social content.
A confident leader who can work closely with the client and agency team (covering account management,...
Part time GRAPHIC DESIGNER – MELBOURNE
Do you live and breathe all things design? We’re looking for a part time graphic designer to join us in our Melbourne office.
To be successful in this role, you will have a strong design background and have demonstrated the capacity to take an idea from the brief through to execution. You must have solid experience in an ad agency, working in a creative duo and tackling briefs.
The ideal candidate will have:
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